The Nueva School brand rollout, website migration and team transition

The Nueva School

Website Migration & Brand Refresh

I supported The Nueva School with their 2017 – 2018 website migration from Joomla to Finalsite.

Merrill Heinrich, from the firm Office, led the brand refresh of the brand guidelines, logo and custom assets to be used on the new website.

Graphic Design Services

I implemented brand cohesion and provided print and digital graphic design assistance to Nueva’s:

  • External primary website and the six Nueva Institute micro-sites
  • Internal parent portal
  • Weekly email newsletter
  • Printed materials, including school banners, business cards and stationary

Website Transition & Training

I partnered with the communications and technology teams to:

  • Transition nuevaschool.org from Joomla to Finalsite
  • Aggregate and create content highlighting the school’s gifted education programming. Collaborate with school videographers and photographers to create fresh photos where needed
  • Design and test the information architecture based on stakeholder input
  • Layout interior web pages incorporating the assets designed by Office
  • Install SSL certificates for all Nueva School hosted sites
  • Train primary contributors on the new platform
The Visible Learning Project is an admissions tool conceptualized by a Nueva teacher to spark conversations about how learning happens at Nueva. I designed this infographic to break-down Lower School math.